Google AdWords Inching Closer To Grave
I exaggerate, of course.
A quick follow up to an earlier article I wrote, iAd. A big deal.
In recent weeks, Apple has essentially locked its primary mobile and advertising foes from delivering advertisements on mobile Apple devices, as covered in All Things Digital.
One thing I find odd (though perhaps I shouldn’t, given Apple’s history in developing walled garden technology) - I can’t just BUY an iAd like I can with Google AdWords. I actually have to contact someone. As someone who’s directed perhaps a couple thousand bucks on AdWords to market unique products to very niche markets - I have to say that my experience with Google’s system was great.